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What's new: The business case for wellness programs in senior living.

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Access and utilize the ICAA library of scientific studies, reports and statistics to assist you with the development of your business case for wellness, program and community design and development, evidence-informed lifestyle choices and marketing strategies and approaches.

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Older adults and professionals do not think alike-5468

Older adults and professionals do not think alike

In an interesting twist on the annual “United States of Aging Survey,” the poll was completed by professionals offering services for older adults, as well as older adults themselves. The results highlight the disconnect between older adults’ perceptions of their needs and those of professionals.

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Market research

I'm age 61, and I'll live where I want to-5275

I'm age 61, and I'll live where I want to

The positive outlook for the senior living and remodeling industries (ICAA Research Review, 15[3] “Older adults remain important customers for remodelers”) is apparently shared by older adults.

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Market research

How do older adults train their brains?-5222

How do older adults train their brains?

A healthy lifestyle was at least somewhat important to 99% of 1,200 people ages 34-75 years who completed an online survey. Almost as many, 93%, felt that maintaining brain health was very or extremely

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Market research

Occupancy in age-qualified housing continues upward climb-5209

Occupancy in age-qualified housing continues upward climb

Occupancy in age-qualified housing continues upward climb

In the fourth quarter of 2014, the occupancy rate in age-qualified housing in the United States was 91.3% for independent living and

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Market research

For assisted living, online reviews are important-5167

For assisted living, online reviews are important

An online survey was conducted by a software advisory firm and responses gathered from 2,711 people in the United States who were searching for assisted living options for themselves or another.

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Market research

Occupancy in independent and assisted living on a steady climb-5134

Occupancy in independent and assisted living on a steady climb

In the third quarter (July, August, September) of 2014, the average occupancy rate for in independent living properties was 90.9%, 4.2 percentage points above its cyclical low. The average occupancy rate for assisted living properties was 89.4% in the third quarter, which is 2.9 percentage points above its cyclical low. The rates are based in data submitted by subscribers to the NIC MAP® Data Service (13,000 properties within 99 US metropolitan markets).

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Market research

Total items: 143

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