International Council on Active Aging

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ICAA research and reports

This section highlights research, reports, issue briefs, position statements and recommendations from the ICAA and organizations that the ICAA has collaborated with.

New: ICAA 2011 Salary & Benefits Survey

Many professionals provide wellness services to older adults, and this survey explores their job titles plus work responsibilities--a key to organizational development. The responses of 760 professionals in the United States and Canada cover job titles, job responsibilities, compensation, benefits, years experience, education and other key indicators.

Topline Results. The summary of all responses gives the big picture view of responsibilities and compensation in senior living communities (69% of respondents), seniors centers and government programs, parks and recreation, clubs and wellness centers. There are 14 job titles.

PDF, 14 pages
FREE to ICAA Organizational members
ICAA Individual member rate: $29
Nonmember rate:  $129.00
To ORDER, call 866-335-9777 or 604-734-4466.

Final Report. This analysis details each job title by type of workplace, responsibilities, compensation, education and experience. Comparisons are made to the 2008 ICAA Salary & Benefits Survey.
Scheduled for release in August 2011


ICAA 2010 Active-Aging Industry Development Survey
The capacity for integrating wellness programs and facilities into an organization’s services is captured by the responses of 640 professionals who describe the buildings and amenities, service offerings and plans for future development, with certain data broken down by type of organization. Includes participation and staffing levels.

Fact sheet
PDF, 25 pages
FREE to ICAA Organizational members
ICAA Individual member rate: $79
Nonmember rate:  $149.00
To ORDER, call 866-335-9777 or 604-734-4466.

Active Aging in America, Industry Outlook 2010
A broad overview of recent data and trends in the active-aging industry. Includes sections on older adult perspectives, scope of the market, retirement communities and seniors housing, community services, fitness and wellness facilities and programs.

Fact sheet
PDF and print, 94 pages
FREE to ICAA Organizational members
ICAA Individual member rate: $99
Nonmember rate:  $799.00
To ORDER, call 866-335-9777 or 604-734-4466.

ICAA Salary & Benefits Survey 2008

  • Topline Results. Workplace, income and benefits in the active-aging industry. This national survey includes 20 job titles of professionals working in retirement communities, seniors housing, seniors centers, programs provided by government agencies and health clubs, Ys and wellness centers.
  • ICAA Workforce Profile. Years of work experience, job qualifications and education, supervisor’s title, hours worked and interest in staying or leaving their current jobs.
  • ICAA Organization Comparisons. Wellness program funding, benefits offered, compensation and demographic information for (1) CCRC retirement communities; (2) IL and/or AL and/or NC and/or memory care retirement communities; (3) Active adult retirement communities and seniors housing (apartments, condos); (4) Area Agency on Aging or government agencies; (5) Seniors center, community parks and recreation; and (5) Health club, YMCA, YWCA, JCC, personal training studio and hospital, rehabilitation or wellness center.

All three reports, PDF, 37 pp
FREE to ICAA Organizational members
ICAA Individual member rate: $59
Nonmember rate:  $149.00
To ORDER, call 866-335-9777 or 604-734-4466.

ICAA Job Profiles: Qualifications, income and benefits (2008)
The profiles include all the answers to the ICAA Salary & Benefits Survey questions for 10 job titles, including income, benefits, work location, education, qualifications, work experience, job history and intention to look for another job. Five job titles also include income by organization and geographic regions: activities director, fitness director.
Job titles:

  • Activities coordinator or assistant
  • Activities director, multiple locations
  • Fitness coordinator or assistant
  • Fitness trainer or specialist
  • Wellness coordinator or assistant
  • Activities director
  • Fitness director
  • Program manager
  • Wellness director
  • Wellness director overseeing multiple locations

PDF, 13-16 pp per job title
FREE to ICAA Organizational members
ICAA Individual member rate: $69 for 10 profiles, $25 per profile
Nonmember rate:  $95 for 10 profiles, $35 per profile
To ORDER, call 866-335-9777 or 604-734-4466.

ICAA Wellness Development & Buying Trends 2008

  • Topline Results. Programs, facilities, equipment, services and decision-making in the active-aging industry based on the responses of 388 professional. Includes plans for future renovations and purchases, as well as characteristics of vendors that influence the purchasing decisions.
  • Wellness center development and renovation trends. A close-up of the organizations that plan to develop or make major renovations to a wellness or fitness center in the next two years.
  • Physical fitness equipment trends. Includes types of organizations, planned equipment, sources and primary influences on buying decisions.

All three reports, PDF, 31 pages
FREE to ICAA Organizational members
ICAA Individual member rate: $59
Nonmember rate:  $129.00
To ORDER, call 866-335-9777 or 604-734-4466.

ICAA Research: Wellness Programs (2008)
Drawing from three ICAA market surveys, this report describes wellness programs for older adults, identifies the organizations that provide wellness programs, and provides information on funding sources, program management, qualities of successful staff members and preferences for training and professional development.
PDF, 11 pages
FREE to ICAA Organizational members
ICAA Individual member rate: $25
Nonmember rate:  $49.00
To ORDER, call 866-335-9777 or 604-734-4466.

ICAA Survey: Professional Education (2007)
This report takes a closer look at what organizations look for in the professionals they hire to work with older adults, and how they train them.
PDF, 7 pages
Free to ICAA members (in member section of website)
Industry access through the ICAA Career Center

Open access research and reports

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