What's new: The business case for wellness programs in senior living.


ICAA Conference, Leadership Summit and Expo 2019
October 10-12, 2019
Gaylord Palms Resort and Convention Center
Orlando, Florida



Cognitive & emotional health: programs, activities, methods to support these dimensions
Employee wellness: integrating employees, launching initiative, motivation and tracking results
Leadership & management: partnerships, management, leadership of staff/wellness culture
Physical activity: exercise, recreational activity, balance, how to plan and deliver activities
Programming: multidimensional calendars, single programs, development, content
Research: findings with practical application for wellness dimensions or business process
Technology: hardware and software, social media, multimedia, current technology trends
Trends & innovations: innovations in the field, technologies, “big picture” topics
Wellness for health: therapists/wellness staff coordination, program benefits

6:55 a.m.–8:10 a.m.

Laughter ever after: Laugh your way to better healthRoxy Kline

Research proves laughter is good medicine for spirit, mind and body. It unleashes endorphins—“our brain’s feel good chemical”—which might explain why social laughter is contagious. Group laughter promotes togetherness, connectedness and safety. Participate in a group laughter experience with elements from Laughter Yoga and lesser known laughter modalities. Gain tools to develop/structure a laughter session.

You’ll be able to:

  • Articulate the physical and holistic benefits of laughter.
  • Develop and lead a Continuous Laughter Workshop.
  • Discuss basic concepts of Laughter Yoga and other laughter modalities, and replicate a laughter experience in your setting.

Faculty: Roxy Kline, ACE, Director of Healthy Living, YMCA of the Greater Twin Cities.

Learning to listen to our bodies: Making sense of personal health dataPriya Nambisan

Our ability to collect personal health data doesn’t always translate into our ability to “listen to our bodies.” What does all this data mean? Why do we need to track all these biological indicators? Learn how you can “listen to the body” using personal health trackers—that is, how you can make sense of the vast amount of personal health data you now have access to.

You’ll be able to:

  • Track health data and learn to keep useful notes.
  • Recall what it is important to track.
  • Discuss how to listen to the body and make sense of the data that you can track.

Faculty: Priya Nambisan, BSc, MSc, MS, PhD, Associate Professor, Department of Health Informatics and Administration, College of Health Sciences, University of Wisconsin–Milwaukee.

Training the modern elder: Programs are doomed, systems will bloom!Pat VanGalen

Attitudes, perceptions and mindsets are driving systems that work. The “program” approach with a beginning and an end is done. Training year-round for decades, with cycled emphases, is the future of coaching movement as it complements pillars of well-being. Daily habits/patterns are now coupled with revamped attitudes, perceptions and mindsets towards purposeful aging. Rewire, don’t retire!

You’ll be able to:

  • Explain that systems include programs and activities, ebbs, flows and tracking.
  • Support the “movement is life” lifestyle throughout all decades, beyond that of formal exercise; challenge your personal and professional mindset towards active aging throughout the stages.
  • Create a culture of excellence by expanding your repertoire for programming, facility design and overall vision of “movement” as it permeates the pillars and the dimensions of well-being in a systematic approach.

Faculty: Pat VanGalen, MS, Owner, Active & Agile...Maximizing Mobility Through the Ages™.

Line dance young and oldJune Kittay

Have you ever noticed why you go to an exercise class and clock watch after 15 minutes, but can stay on a dance floor for hours? “Line Dance Young and Old” is fun, basic, interactive and intended to include line dancing as a method to encourage movement and socialization, both in and away from class. Encourage students to get up, get out and dance!

You’ll be able to:

  • Identify what makes line dancing unique and desirable in today’s environment.
  • Review popular music and universal party line dances. Take home simple party and line dances to teach immediately.
  • Review and practice basic line-dance steps and recognize terminology your students can transfer to other dance floors.

Faculty: June Kittay, BSED, AFAA, Owner and CEO, Tampa Bay Bodies.

Fall prevention techniques for active-aging group exercise programmingCindy Kozacek

Become a “Fall Prevention Specialist.” Specific reactions occur universally with loss of balance—reactions that you can target with training. Explore “righting reactions” and exercises to help prevent falls. Learn an exercise program designed to train muscle groups involved in reducing falls, and become proficient in administering brief assessments of fall risk.

You’ll be able to:

  • Use simple tools to project risk of falls in the aging population.
  • Describe the 3 principle righting reactions to prevent falls following a loss of balance, and identify the key movements and muscles involved in recovery of balance loss.
  • Explain the application from older-adult strength-training research to strength train for fall risk reduction.

Faculty: Cindy Kozacek, ACE, AFAA, Senior Fitness Consultant and Educator, CK Fitness.

15 fresh fitness ideas for your older adultsKris Tynan

Learn fresh and fun activity concepts in a group class setting. The emphasis is on maximum engagement through use of simple props and themes. Incorporating elements of brain and cognitive work as well as meaningful functional movement, this practical session will provide easily implemented ideas to put into practice with classes, groups or individuals.

You’ll be able to:

  • Introduce fresh new ideas that you can implement in your classes right away.
  • Describe how to weave “mind and movement” concepts into your class plan.
  • Think “out of the box” and create some new routines to suit your class demographic and functionality.

Faculty: Kris Tynan, Dip PE, ACSM, Programme Director, Exercise as Medicine NZ [New Zealand].

8:20 a.m.–10:00 a.m.


“Shaping the future of aging”: A panel discussion with four US Surgeons General
Richard H. Carmona, M. Joycelyn Elders, Antonia C. Novello & David Satcher. Moderated by William Shrank

Having served at the highest level of public health, these four United States Surgeons General will bring their considerable wisdom, expertise and leadership to bear on the challenges of age-related public health issues in the country and worldwide. The Surgeon General serves as both operational head of the US Public Health Service Commissioned Corps (PHSCC) and leading spokesperson on matters of public health in the US government. In this session, the quartet will share their powerful perspectives on the past, present and future of healthcare, health prevention, personalized health, and wellness—as well as the challenges and opportunities of aging they face in their personal lives.

You’ll be able to:

  • Describe the challenges of age-related public health issues.
  • Discuss the perspectives of healthcare from the past, present and future.
  • Realize the opportunities associated with aging personally and professionally.

Faculty: Richard H. Carmona, MD, MPH, FACS, 17th US Surgeon General, Chief of Health Innovations, Canyon Ranch, and Distinguished Professor, Zuckerman College of Public Health, University of Arizona; David Satcher, MD, PhD, 16th US Surgeon General, and Founding Director and Senior Advisor, Satcher Health Leadership Institute, Morehouse School of Medicine; M. Joycelyn Elders, MD, MS, 15th US Surgeon General and Distinguished Professor, University of Arkansas School of Public Health and Clinton School of Public Policy; Antonia C. Novello, MD, MPH, DrPh, 14th US Surgeon General, former Executive Director of Public Health Policy, Florida Hospital, and currently focused on the rebuilding of Puerto Rico; and William Shrank, MD, MSHS, Senior Vice President and Chief Medical Officer, Humana (moderator).

10:15 a.m.–11:15 a.m.


Share your ideas with exhibitors. Help them understand how best to provide products and services that meet your needs.

11:30 a.m.–12:30 p.m.

CONDUCTORCISE 85th birthday celebration: A way to shape the future of active agingDavid Dworkin

Learn from an 85-year-old how his brain and body function to not only shape the future of his aging process, but influence others. Conductorcise’s Maestro answers questions such as, Why should I shape the future? Why move? Why stimulate my brain? Why socialize? Who needs spiritual wellness? Why should I learn how to listen? And why do I need to laugh? Discover answers and how better to relate to your residents.

You’ll be able to:

  • Take a music library home to introduce music in the “Conductorcise Way” to your residents (physical dimension).
  • Take home a process of listening to share with residents (intellectual dimension).
  • Take home an energy and passion for wellness through music, physicality and humor to share with residents (social and spiritual dimensions).

Faculty: David Dworkin, MA, MEd, President and Creator, Conductorcise, LLC.
P | CEUs

Implementing Function Focused Care in assisted livingBarbara Resnick & Elizabeth Galik

Assisted living residents engage in limited amounts of physical activity and decline functionally more rapidly than their peers in nursing settings. A Function Focused Care approach seeks to prevent functional decline and the time residents spend in sedentary activity. This philosophy teaches care workers to evaluate older adults’ underlying physical capabilities and to optimize participation in activities.

You’ll be able to:

  • Describe the Function Focused Care philosophy of care.
  • Describe the four steps to implement Function Focused Care for assisted living.
  • Demonstrate how to complete environment and policy assessments, provide education to staff, establish Function Focused Care goals and service plans, and mentor/motivate staff and residents to engage in function and physical activity.

Faculty: Barbara Resnick, PhD, CRNP, Professor, and Elizabeth Galik, PhD, CRNP, Professor, University of Maryland School of Nursing.

Pills and promises: Ferreting fact from fiction, part 1Ronda Gates

Medical professionals are well aware that the trend to self-care can compromise their best efforts to treat any individual. Gain a better understanding of how drugs work, the reactions between food and drugs and the role of over-the-counter pills, potions and herbs. You’ll leave better prepared to live and deliver the living well, living long message in your personal or professional environment.

You’ll be able to:

  • Discuss how drugs work, the reactions between food and drugs, and the role of over-the-counter pills, potions and herbs.
  • Deliver the living well, living long message in your personal or professional environment.
  • Provide skills to prevent dangerous interactions between prescription medications and over-the-counter products for health.

Faculty: Ronda Gates, President/Founder, LIFESTYLES by Ronda Gates.

A body in balance–Everyday flexibility and mobilitySharlyn Green & Rebecca McCarthy

We all need a body in balance—strong, flexible, mobile—to navigate life’s daily activities. With age bodies can become less flexible, joints less mobile. These physical changes result in a body out of balance. Explore effective ways to increase flexibility and mobility, which can improve gait, decrease pain, enhance circulation and restore function. Discover safe, effective stretching techniques.

You’ll be able to:

  • Discuss flexibility and joint mobility and how increasing these elements can improve functional movement patterns, walking gait and posture in older adults.
  • Differentiate stretching techniques including static and dynamic stretch, active and passive stretch and myofascial release techniques.
  • Individualize and modify exercise options in order to improve flexibility and mobility for older adults of various skill and fitness levels.

Faculty: Sharlyn Green, MBA, Owner, and Rebecca McCarthy, BFA, Consultant, Core Connection, LLC.

Yoga for mixed-level classesAllissa Raway

Yoga continues to find its way into modern studios and clinics. With modernization some basic principles are lost, diminishing yoga’s healing effects; and we may not know how to safely adapt poses. Learn how to teach yoga poses for mixed-level classes or personal training; cueing techniques for safe, effective outcomes; contraindications; and basic guided meditation techniques.

You’ll be able to:

  • Teach poses that increase balance, flexibility, strength, postural awareness, brain health (through dual-tasking, coordination and meditation) and cardiovascular health in mixed-level, older-adult classes.
  • Cue efficiently and effectively, creating a safe environment for mixed-level classes.
  • Integrate the ancient wisdom of yogic tradition to maintain a pure, healing approach to the practice.

Faculty: Allissa Raway, BS, Wellness Lead, Friendship Village of Bloomington.

Technologies for fitness: New options seek to drive participationDennis Keiser, Tony de Leede & Maya Heinert

How can technology help you increase participation in your fitness programs and address staff shortages? How can you use data to drive your decisions, and is the data reliable? Is wearable technology the future of healthcare and wellness? Explore how technology can impact participation and outcomes within your fitness programs.

You’ll be able to:

  • Capture and use data within your fitness programs.
  • Describe technologies that augment the one-on-one human experience and what they could mean for your programming options.
  • Discuss wearables as well as power of the moment data.

Faculty: Dennis Keiser, BS, President and Founder, Keiser Corporation; Tony de Leede, Founder, Gwinganna Lifestyle Retreat, CEO, Wellness Solution, and CEO, Fit n Fast/Club W; and Maya Heinert, MD, MBA, Director of Health, Heart Zones.
T | CEUs

The market is ready for a Big Wellness Shift: Are you?Kay Van Norman

Senior living is poised for a major shift in thinking—from creating wellness programs to building a fully integrated culture of well-being. Learn specific strategies to pull the thread of wellness innovations through all levels of living, accelerate the change from programming to growing a dynamic culture of well-being, and uplift your wellness profile to consumers.

You’ll be able to:

  • Describe the difference between wellness programming and creating a culture of well-being.
  • Discuss specific examples of an integrated wellness culture in action.
  • Identify 3 specific strategies to start moving from wellness programs to creating a wellness culture.

Faculty: Kay Van Norman, MS, President, Brilliant Aging.
TI | CEUs | Summit

Reset. Rethink. Mind the gapLilian Myers

Every imaginable industry is facing a future where long life is the norm and those living longer—whether employees or customers—will expect a new relationship contract. Shaping the future requires fully understanding the changing wants, needs and expectations of residents and associates. Failed strategy development or innovation can result from scrambling for what’s now rather than mapping objectives against what’s next.

You’ll be able to:

  • Discuss how to look ahead of current trends to develop in time for the future.
  • Bring your leadership along when they are thinking “old.”
  • Recognize promises you’ll have to make and tests you’ll have to pass to earn the business of tomorrow.

Faculty: Lilian Myers, Founder and Principal, EconomyFour.
TI | CEUs | Summit

PITCH: What the latest wellness products and services offer your organizationA selection of industry partners

Hear short pitches from industry partners that, together, support wellness across the spectrum of active aging. Discover how their products and services could impact your business. Like what you hear? Arrange appointments with those partners whose offerings seem the best fit for your organization.

Faculty: A selection of industry partners.

1:45 p.m.–2:45 p.m.

Why touch is good medicine for people with dementiaPam Brandon

Find out why skilled touch is good “medicine” in dementia care and how touch strengthens care-partner relationships. Learn two skilled touch techniques, plus delve into the clinical impact of skilled touch on behavior, pain and anxiety; and case examples of integration in existing care communities. Leave with a skill you can immediately apply as a new tool.

You’ll be able to:

  • Describe how skilled touch enables care partners to connect and communicate in new ways with people with dementia.
  • Perform two skilled touch techniques competently using the resources and instruction given.
  • Explain, as evidenced by self-report, the clinical impact of skilled touch on behavior, pain and anxiety of people with dementia.

Faculty: Pam Brandon, BS, President and Founder, AGE-u-cate Training Institute.

How we age is shaped by how we “youthed” to bePeggy Buchanan

We are younger today than we will be tomorrow, so it’s never too late to change the way we “play with age.” Inspire your desire to add more variety, interest and energy to activities. Explore new ways to spark resident-driven events while gaining tools for upcycling traditional programs. Reshape life enrichment programming and learn ways to enhance activities.

You’ll be able to:

  • Create six new turnkey programs.
  • Turn traditional programming into relevant events.
  • Add engagement to life enrichment programs.

Faculty: Peggy Buchanan, MA, Wellness Program Innovator and Founder, ProActive Aging: Innovative WELLth Management.

Pills and promises: Ferreting fact from fiction, part 2Ronda Gates

Attention-getting media and the sharing of medical anecdotes too often sets the stage when it comes to options for self-care. Learn immediately useful skills to ferret fact from fiction and be a supportive, well-informed and energized educator for anyone who lives or works in an older-adult community and other settings.

You’ll be able to:

  • Discuss how media/marketing can deceive individuals when it comes to what is and is not effective when it comes to health.
  • Use information to help individuals become better informed about self-care options.
  • Use acquired skills to respond to queries from individuals interested in the professional’s opinion of a high-profile marketing message.

Faculty: Ronda Gates, BS, MS, President/Founder, LIFESTYLES by Ronda Gates.

Neuromuscular control and healthy aging: Let the exergames begin!Eling de Bruin

New ways must be developed to make exercise more accessible for older adults in order to fully unleash its potential in preventing/weakening age-related physical and cognitive decline. One way to bring in a motor-cognitive element is the use of virtual reality (VR) techniques. Explore the relation between exergames and physical and cognitive functioning of older adults.

You’ll be able to:

  • Describe the relation between cognitive and physical functions.
  • Discuss why we should train the brain to improve gait and prevent falls.
  • Explain the rationale to use VR training in aging populations.

Faculty: Eling de Bruin, PT PhD, Professor, Karolinska Institute (Sweden), ETH Zurich (Switzerland), and HUR USA.

Yoga for mixed-level classes 2.0Allissa Raway

The first “Yoga for mixed-level classes” session will teach you yoga philosophy, cueing for safety and effectiveness, and various sequences. Attend this “2.0” session to see it all in motion. Experience a yoga class that will safely mobilize each part of the body and settle the mind and spirit. Leave with a better understanding of how to intelligently design a yoga class.

You’ll be able to:

  • Teach poses that increase balance, flexibility, strength, postural awareness, brain health (through dual-tasking, coordination and meditation) and cardiovascular health in mixed-level, older-adult classes.
  • Apply yoga philosophy and tradition, alignment, cueing and safety precautions to your classes.
  • Design yoga classes intelligently to enhance your participants’ class experience and increase mind-body results/outcomes.

Faculty: Allissa Raway, BS, Wellness Lead, Friendship Village of Bloomington.

Teaching old dogs new tricksKimberly Huff

Including unfamiliar, complex movement patterns in exercise programs for older adults will improve balance, agility, coordination and mobility as well as challenge cognitive function, suggests current research. Review this research and science. And learn techniques for making simple changes to exercises that result in unfamiliar, complex movements that challenge body and brain.

You’ll be able to:

  • Review the science supporting the use of unfamiliar movement patterns to improve various components of fitness, functional mobility and cognitive function.
  • Perform familiar movement patterns and exercises and simple transitions that change those exercises into unfamiliar, complex movement patterns.
  • Use techniques for incorporating unfamiliar, complex movement patterns into individual exercise sessions and a variety of group exercise formats.

Faculty: Kimberly Huff, BS, MS, CSCS, Director of Fitness and Wellness, Acts Retirement-Life Communities.

Total Barre® modified for chair workoutsLaureen DuBeau

Clients with limited mobility or restricted movement need not shy away from exercise. Following the Total Barre® template, learn short segments to do standing holding a chair or seated while focusing on movements of the arms, legs and torso. Learn strategies to help with cueing and modifying safely for less mobile clients. Leave with a program for increasing flexibility, balance and postural stability.

You’ll be able to:

  • Apply the Total Barre Foundational Principles, and use the Total Barre template to create exercise segments.
  • Discover modifications appropriate for the active as well as the less mobile client.
  • Explore how appropriate music for each section of the workout can inspire, engage and motivate your clients

Faculty: Laureen DuBeau, BFA, Master Instructor Trainer, Merrithew.

Addressing social determinants of health for more healthy daysAndrew Renda

Health doesn’t only happen in the doctor’s office. For many people, health starts in the communities where they live, work and play. Understanding how social factors impact health, and interventions successful in addressing them, can go a long way in helping people achieve more healthy days.

You’ll be able to:

  • Describe the social determinants of health and why they matter. Identify the impact of social determinants of health on Healthy Days (based on the US Centers for Disease Control and Prevention’s Healthy Days measures).
  • Explain food insecurity and social isolation and how they affect health. Describe how food insecurity and social isolation present and how to screen for them.
  • Identify practical ways that you can impact the number of Healthy Days through your work.

Faculty: Andrew Renda, BS, MD, MPH, Corporate Strategy Director, Population Health, Bold Goal, Office of the Chief Medical Officer, Humana.

Exception reporting vs. participation reporting. Who isn’t attending, and why?Sara Kyle

Engagement application focuses predominately on tracking attendance for who is attending activities. Yet engaged residents are not the ones we need to be most concerned with in daily reporting. When you look at who is not participating (exception reporting) and determine why, that data can become the most important element in current and future programming needs.

You’ll be able to:

  • Look differently at current metrics and think inversely of participation data to gather significant and substantial data.
  • Use reports and data to change mindsets of how the majority of time is spent on improving and enhancing well-being offerings, and by whom.
  • Conclude how exception reporting can improve satisfaction and initiate innovative, resident-directed offerings while maintaining functional independence of those typically not involved.

Faculty: Sara Kyle, PhD, Director of Resident Experience, Holiday Retirement.
TI| CEUs | Summit

Therapy and wellness integration throughout the service spectrumJean Brooks

Along with increases in longevity, rising expectations/needs of aging Boomers are altering the consumer marketplace. Now is the time to consider strategies for the changing healthcare climate. It is a necessity for therapy and wellness professionals to work together to achieve optimal results. Explore opportunities along the service spectrum, with particular focus on transitions in care.

You’ll be able to:

  • Describe how therapists and wellness professions collaborate within or outside their workplace settings.
  • Recognize the necessity of having these professionals work together.
  • Set up patient-specific goals involving both therapy and wellness.

Faculty: Jean Brooks, BS, MA, Senior Vice President, American Senior Communities.
LM | CEUs | Summit

3:00 p.m.–5:00 p.m.


Visit the ICAA Expo, a trade show for the active-aging industry. Check out the new and innovative product/service offerings to discover which solutions will meet your specific needs. Discover new possibilities to help you shape the future of wellness.

5:15 p.m.–6:30 p.m.

Want to boost your wellness participation? Try brain health!Cynthia Green & Theresa Perry

How can we get the “wellness” message across to clients/colleagues? Or build participation? Try brain health! Delve into challenges around wellness engagement, and why cognitive wellness training is a way to entice engagement across body, mind and spirit. Explore practical aspects of using brain health to promote participation from a corporate wellness perspective.

You’ll be able to:

  • Discuss how wellness engagement drives return on investment for active-aging settings.
  • Discuss how a wellness-based cognitive training model can drive participation in overall wellness programming.
  • Use cognitive fitness programming to boost participation in wellness initiatives.

Faculty: Cynthia Green, PhD, President, Total Brain Health/TBH Brands, LLC; and Theresa Perry, BS, MBA, RD, Corporate Director of Wellness Services, Acts Retirement-Life Communities.

Weaving wellness into the culinary experienceStacey Judge & Jaclyn Barth

Discover ways to expand your wellness program into the culinary experience. Develop an action plan to win buy-in from residents and help employees enhance the dining experience. Discuss trends in nutrition services and identify tools to help develop a solid, nutritionally accurate program that will be meaningful to residents. Also, learn to engage residents in the process.

You’ll be able to:

  • Identify ways to offer wellness as part of the dining experience.
  • Develop nutritional programming that meets the needs of the older adult.
  • Discover tools available for nutritional analysis and menu planning.

Faculty: Stacey Judge, BS, CG, Wellness Program Director, and Jaclyn Barth, MA, RD, Corporate Manager of Nutrition Services, Springpoint Senior Living.

Physical activity and sedentary behavior: Are they independent or interrelated public health issues?Debra Rose

Sedentary behavior (SB) is a proposed “independent” risk factor for chronic disease risk. Examine current research evidence that explores the relationship between SB and physical activity (PA), how SB and PA are currently assessed, and types of interventions being investigated that focus on reducing SB and increasing PA. Examine whether all types of SB have deleterious consequences.

You’ll be able to:

  • Define the terms sedentary behavior and physical activity and describe the research evidence that examines the relationship between the two public health issues. Also, describe how sedentary behavior and physical activity are assessed using report-based and monitor-based measures.
  • Evaluate the current research evidence and recommendations that are specific to addressing sedentary behavior in the older-adult segment of the population.
  • Explain how the current research evidence may influence wellness programming in senior living communities.

Faculty: Debra Rose, PhD, Professor, Kinesiology Department, and Director, Institute of Gerontology and Center for Successful Aging, California State University–Fullerton; and Codirector, Fall Prevention Center of Excellence.
R | CEUs

Musical Massage for early onset to end-stage dementiaLulu Leathley

A Musical Massage is music-making that relaxes clients with high anxiety/stress related to end-stage dementia. Discover techniques to bring calmness using instruments. Bells, gongs and drums will be introduced and played by all. Promote active participation through drumming, body movement, auditory stimulation, playing instruments, singing and more. No musical experience necessary.

You’ll be able to:

  • Lead an interactive participatory musical session using rhythmic activities, songs and movement.
  • Use ideas presented to uplift and/or calm clients that are experiencing anxiety, depression, frustration or disorientation.
  • Use these activities to motivate your team, care for caregivers and care for yourself.

Faculty: Lulu Leathley, BA, Founder, LuluJam.
P | CEUs

21 presence: Practicing the gift of mindfulness and meditationTerry Eckmann

Explore research supporting the practice of mindfulness and meditation. Take home 21 practices and discuss simple ways to implement them in daily living. This session is focused on the why, what and how of mindfulness and meditation for you and your residents or clients.

You’ll be able to:

  • Identify the researched benefits of mindfulness and meditation.
  • Explore 21 simple mindfulness and meditation practices.
  • Determine how these practices can be used by you and your clients.

Faculty: Terry Eckmann, PhD, Professor and Department Chair, Teacher Education and Kinesiology, Minot State University.

Muscle in motionLibby Norris & Ruth Parliament

Explore theories of music and muscle along with tips, tools and templates for strength conditioning with fun and flare. We’ll be using various rhythm changes and muscle contractions to increase intensity without sacrificing safety and quality of movement. Leave with class templates that can be customized and modified for all ranges of ability.

You’ll be able to:

  • Explore how to use your music to create various changes in muscle contraction.
  • Construct a class using a consistent formula/template of rhythm changes and exercises.
  • Use creative tools to implement a variety of music genres to keep muscle-conditioning classes fun and engaging.

Faculty: Libby Norris, BA, Fitness Manager and Comanager of Therapeutic Programs, City of Mississauga; and Ruth Parliament, BSc, MA, Faculty, American School of Tangier.

Don’t fear the floor–Embrace it and utilize it!Paul Holbrook

One of the best pieces of exercise equipment is the floor. Discover how the force of the ground helps soften our bodies, allowing for better movement and physical function. Learn foundational movements to do on the floor to strengthen bodies and help move better—deep breathing, rocking (on hands and knees), rolling, head nods/head turns, and crawling—plus variations.

You’ll be able to:

  • Use the floor to enhance the physical function of your clients or residents.
  • Teach 5 foundation movements to others and utilize them for yourself.
  • Teach clients or residents to be comfortable with the floor and how to “bring the floor to them” if they cannot get on the floor.

Faculty: Paul Holbrook, MA, CSCS, TPI, FMS, President and Founder, Age Performance.

Energy medicine for self-careLaura Warf

Energy management activates your life force energy to restore balance, rejuvenate your entire body, promote emotional well-being and spiritual connection. With a few simple techniques and daily practices, the power to restore yourself is at your fingertips. Discover methods for wellness and self-care through Reiki, Emotional Freedom Technique, and more.

You’ll be able to:

  • Define the role of the subtle energy system.
  • Use a variety of self-empowerment techniques to enhance self-awareness, elevate energy, focus your mind and keep your body vibrant.
  • Identify how and when to apply specific techniques into your daily self-care routine for optimal health and harmony.

Faculty: Laura Warf, BEd, CA-RYT-500, Founder and President, Laura Warf School of Happiness.

Successful aging makes census: Engaging lifestyle means sales growthKhristine Rogers

Successful aging lifestyles drive the new senior living sales environment as consumers seek to make move-in decisions based on choice and control versus need. Explore how innovative, multimedia content marketing and sales can generate, nurture and close leads by positioning senior living lifestyles as a preferred alternative to staying at home. The importance of proving brand promises through research and self-reported data will be highlighted.

You’ll be able to:

  • Assess your multimedia content capabilities to create meaningful connection with people living at home. Successful aging research shows that 70% of how we physically and 50% of how we cognitively experience aging is through lifestyle. Activate research narratives of what is possible, prompting consumers to choose senior living lifestyles before they might need assistance.
  • Evaluate your subject matter expert (SME) capabilities in order to generate and nurture sales prospects through credible, aspirational engagement. Multimedia sales nurturing approaches designed to compress your sales cycle can be quickly assessed post-session.
  • Evaluate your organization’s ability to prove brand promises through self-reported lifestyle data. Discerning, lifestyle-motivated consumers seek proof of sale promises and buying decisions.

Faculty: Khristine Rogers, MFCS, Chief Operating Officer, Masterpiece Living.
LM | CEUs | Summit

Client metrics drive programming and quality of life improvementJared Martz, Lorena Lazarchick & Kevin DeAcosta

The Highlands at Wyomissing life-plan community is using metrics collected through a quality-of-life scorecard to drive program development and improve resident life in independent living. Gain insight into how a tool is used differently by staff in various departments to meet the goal of developing programming to achieve the highest quality of life for residents.

You’ll be able to:

  • Explain how a community’s CEO and governing body use data from independent living residents to ensure quality of life.
  • Describe how a community got to know its independent living residents and uses the data to develop and implement day-to-day programming.
  • Discuss how a scorecard tool was created to identify areas of opportunities to improve quality of life for a community’s independent-living population.

Faculty: Jared Martz, MS, ACSM-CPT, ACSM-EPC, Fitness Coordinator, Lorena Lazarchick, BS, Director of Community Life and Engagement, and Kevin DeAcosta, BA, President and CEO, The Highlands at Wyomissing.
LM | CEUs | Summit

6:30 p.m.–7:30 p.m.


Come to a “Purple Party”! Build relationships with colleagues and bring awareness to The Longest Day®, an Alzheimer’s Association initiative that raises funds for care, support and research. Why not join the effort as part of ICAA’s Longest Day team?

This schedule is subject to change.

The ICAA Executive Leadership Summit runs concurrently with the ICAA Conference and Trade Show. Summit registration includes a full-access pass to ICAA’s annual meeting.



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