What's new: The business case for wellness programs in senior living.


ICAA Conference, Leadership Summit and Expo 2019
October 10-12, 2019
Gaylord Palms Resort and Convention Center
Orlando, Florida



Cognitive & emotional health: programs, activities, methods to support these dimensions
Employee wellness: integrating employees, launching initiative, motivation and tracking results
Leadership & management: partnerships, management, leadership of staff/wellness culture
Physical activity: exercise, recreational activity, balance, how to plan and deliver activities
Programming: multidimensional calendars, single programs, development, content
Research: findings with practical application for wellness dimensions or business process
Technology: hardware and software, social media, multimedia, current technology trends
Trends & innovations: innovations in the field, technologies, “big picture” topics
Wellness for health: therapists/wellness staff coordination, program benefits

1:15 p.m.–2:30 p.m.

Building skills in memory care to increase positive outcomesAJ Cipperly

Focused on Teepa Snow’s Positive Approach to Care philosophy and care partnering techniques, this session delves into skills to help you shift from “dealing with behaviors” to creating a positive, caring environment. Develop observational skills to recognize signals of “unmet needs and growing distress” and hands-on skills to respond in a way that reduces anxiety.

You’ll be able to:

  • Describe effective combinations of multimodal helping techniques, emphasizing use of preserved abilities, and demonstrate appropriate use of visual, verbal and touch cues.
  • Demonstrate the Hand-Under-Hand care partnering approach and describe how it can be used in various ways of helping with physical care, therapy programs and other daily activities.
  • Demonstrate the Positive Physical Approach and common modifications by level of dementia that can reduce distress and improve outcomes for both people living with dementia and providers.

Faculty: AJ Cipperly, MEd, Memory Care Specialist.

Transforming lives: The power of musical theater in care communitiesKatie Kensinger & Jill McKenrick

Enhance quality of life and confidence by offering senior living residents the opportunity to participate as active creators in the performing arts. Discover wellness benefits associated with a musical theater program in a care community and how to support participation and maximize inclusion. Hear findings from Juniper Village’s research with a university partner on how participation impacts quality of life.

You’ll be able to:

  • Identify the social, emotional and physical benefits of creating a musical theater program in a care community.
  • Explain how to support residents who wish to participate in a musical theater program, and maximize inclusion.
  • Build excitement for a musical theater program in a care community.

Faculty: Katie Kensinger, BS, Senior Director of Community Relations, and Jill McKenrick, BA, PCHA, Connections Director, Juniper Village at Brookline.
P | CEUs

Will God Skype with me? Spirituality, technology and agingJack York & Gary Gibson

Spirituality, and finding connection to a greater purpose, is a normal part of healthy aging, and innovative providers build that connection into programming. Person-centered technology as a tool in the process has not generally been thought of. Come explore the possibilities with a deep dive into how spirituality can blend with technology and aging. Geared to non-technical individuals.

You’ll be able to:

  • Recall examples of technology that can benefit the aging and spirituality process.
  • Describe perspectives shared by a spiritual director in Pennsylvania about how it can happen [using technology to benefit aging and spirituality].
  • Provide examples of research showcasing the benefits of person-centered technology.

Faculty: Jack York, BS, President/Cofounder, iN2L; and Pastor Gary Gibson, Senior Pastor, North Buffalo Presbyterian Church, and Director of Pastoral Care, Chaplain and Spiritual Counselor, Presbyterian Senior Care’s Washington, Pennsylvania, Campus.
T | CEUs

Motivating participants to work harder: Monitor and connect exercise intensity to physiological changesAaron Aslakson

Are we pushing older adults to exercise hard enough to achieve physiological changes? Examine the relationship between exercise intensity and expected physiological changes in older adults, with extra attention to differences in clinical populations. Look at the feasibility of techniques for monitoring intensity; and explore how this differs for individuals alone, personal training and group exercise.

You’ll be able to:

  • Describe what physiological changes should be expected from various exercise intensities, across various exercise modes, in older adults.
  • Identify the strengths and weaknesses of various methods to monitor exercise intensity in older adults and apply these methods in a practical application.
  • Identify what exercise-intensity monitoring techniques may be the most feasible for personal training sessions and group exercise classes.

Faculty: Aaron Aslakson, MA, CSCS, EP-C, CPT, Director of Fitness Centers, Walker Methodist, and Adjunct Instructor of Exercise Science, Concordia University–St. Paul.

Fall prevention in the 21st centurySandy Stoub

While indicators of increased fall risk are largely unchanged, technological advances have enhanced our ability to identify/predict individuals who are more susceptible to falls. Explore physiological aging and study dynamic/static stabilization and movement using the concept of multiplanar training. Learn how assessment assists with identifying deficiencies and how technology supports objective assessments.

You’ll be able to:

  • Discuss the role and growing importance of technology in more accurately assessing residents.
  • Describe the most prominent technological advances used in identifying fall risk.
  • Customize programming to address deficiencies identified through assessments.

Faculty: Sandy Stoub, BA, MA, Director of Wellness Services, Symbria, Inc.

Why silent discos are the next big wellness programMatt Reiners & Tracey Harvey

A new trend for nursing/assisted living residents, the “silent disco” enables people wearing wireless headphones to listen to music at the same time and dance, sing and interact, without speakers, cords or cables or interference from background noise. Explore “5 Ws” of a silent disco and health benefits of creative activities as a whole. Hear best practices so you can make silent discos a regular event.

You’ll be able to:

  • Explain what silent discos are and why they are becoming increasingly popular among senior living communities today.
  • Discuss why silent discos are successful based on the latest research about creative and therapeutic activities including arts, music and dance.
  • Describe how silent discos incorporate tactics that touch the 7 dimensions of wellness.

Faculty: Matt Reiners, BSc, Cofounder, Eversound; and Tracey Harvey, BS, National Program Director, EnerG® by Aegis.

The dos, the don’ts, and the “let’s do this” of exercise programming for older adultsCindy Kozacek

Not sure what older adults can do or shouldn’t do? Or what’s safe and what’s not? Learn specific exercises to target 5 skill-related fitness components that should be included in every activity session to help clients stay mobile, gain strength and reduce falls. Delve into the “don’ts “(contraindications ) as well. And practice putting everything together in a group activity class setting.

You’ll be able to:

  • Implement effective exercise programming to target agility, balance, coordination, power and speed.
  • Review movements that are considered “contraindicated” for the 65+ population.
  • Design a group activity session to include exercises specific to 5 skill-related fitness components targeting fall prevention.

Faculty: Cindy Kozacek, ACE, AFAA, Senior Fitness Programming Consultant, CK Fitness.

Good boss, bad boss? Being a great boss is a choiceKaren Woodard

Bad bosses are so common that many jokes and even blockbuster movies have been made about them. But it’s not so funny when you are the one with the bad boss. A sense of humor can only go so far, right? What if you are the bad boss? Wouldn’t you want to know so you could do some things to improve your performance and thus the performance of your company?

You’ll be able to:

  • Assess the behaviors of bad bosses, good bosses and great bosses.
  • Utilize a self-rating survey that you can use for yourself as a manager/leader or for the managers/leaders in your company.
  • Identify what actions to take to improve your performance as a leader as well as how to survive and thrive if you have a bad boss.

Faculty: Karen Woodard, President, Premium Performance Training.
LM | CEUs | Summit

Disrupting the market to optimally live younger longer–Human connection meets transformative wellnessRichard Carmona, Thomas Klein, Tom Grape & Whitney Austin Gray

The science around senior living is disrupting and transforming how our older adults age and live. This session will discuss the intersection of wellness, the built environment and rapidly evolving digitalization that will act to improve the quality and quantity of senior life.

You’ll be able to:

  • Recall the disruptions taking place in the aging market today.
  • Describe how senior living is transforming the way residents live.
  • Discuss how the built environment and the age of technology can improve the quality of life.

Faculty: Richard H. Carmona, MD, MPH, FACS, 17th US Surgeon General, Chief of Health Innovations, Canyon Ranch, and Distinguished Professor, Zuckerman College of Public Health, University of Arizona; Thomas Klein, BA, President, COO, Canyon Ranch; Tom Grape, Founder, Chairman and CEO, Benchmark; and Whitney Austin Gray, PhD, LEED AP, WELL AP, WELL FacultySenior Vice President, Delos Insights, Delos.
TI | CEUs | Summit

2:40 p.m.–3:55 p.m.

Making SENSE of brain healthLinda Sasser

Learn about major brain areas involved in thinking, communication, emotion and memory. Distinguish between age-related changes and potential indicators of dementia, and identify treatable causes of memory difficulty. Discover what research reveals about lifestyle practices (represented by the acronym SENSE) related to maintaining or improving brain function.

You’ll be able to:

  • Explain basic brain functions, neuroplasticity and cognitive reserve.
  • Differentiate between normal cognitive changes and possible indicators of cognitive impairment.
  • Describe research-supported lifestyle practices for optimizing brain health and how each impacts cognitive function.

Faculty: Linda Sasser, PhD, Owner, Brain and Memory Health.
R | CEUs

When exercise doesn’t make sense: Motivating dementia residents via ValidationStephen Klotz & Kim Eichinger

Strength, mobility and exertion are crucial elements in the cognitive and emotional well-being of individuals. But traditional exercise programming can fail to engage older adults living with dementia. Techniques from the Validation Method help people who are experiencing disorientation and memory loss to participate, enjoy and perhaps initiate physical activity.

You’ll be able to:

  • Recognize common challenges and obstacles in ordinary exercise programs and traditional exercise routines, and how they hinder participation of individuals living with dementia.
  • Rethink approaches, expectations and attitudes to better meet residents’ special cognitive and emotional hopes, needs and abilities.
  • Reconfigure existing exercise programs and design new exercise activities in ways that invite, engage and satisfy older adults dealing with disorientation and memory loss.

Faculty: Stephen Klotz, BA, MDiv, Executive Director of Validation Education, and Kim Eichinger, ACE, Executive Director of Fitness, Country Meadows Retirement Communities.

Person-centered fitness–Using counseling techniques to enhance the client-trainer relationshipDonna Hutchinson

As fitness professionals we are in the role of expert, but what if this stance hinders clients’ progress? What if the language/approach used to motivate clients actually creates anxiety and distress within them? Learn to situate clients as the experts in their own lives and to use the nonjudgmental listening cycle coupled with invitational language to listen and respond to them more effectively.

You’ll be able to:

  • Discuss the characteristics of a helping relationship and identify ways in which the language we use can hinder client success.
  • Identify factors that can help or strain a relationship and learn the nonjudgmental listening cycle through practice, role playing and scripts.
  • Identify the difference between invitational language and commands.

Faculty: Donna Hutchinson, BA, Owner, Smiling Hearts & Yoga.

Exercise dosing for active-aging adults and special populationsDonna Diedrich, Christine Herziger & Tracey Harvey

Exercise specialists encourage lifestyle changes in aging adults, often focusing on strength-training benefits. Gain updated, take-home practice recommendations based on evidence and current literature. Learn approaches with/without strength-training equipment. Engage in screening applications to gauge participants’ baseline status, fatigue and optimal resistance tolerance.

You’ll be able to:

  • Use current exercise guidelines for resistive strengthening for aging-active adults and those with chronic conditions and/ or special populations.
  • Recall contraindications and precautions to high-intensity exercise programs when working with aging-adult clients and those in special populations.
  • Explain differential diagnosis and symptom presentations that require referral to healthcare professionals.

Faculty: Donna Diedrich, PT, DPT, GCS, Vice President of Clinical Operations, Christine Herziger, PT, MBA, CEEAA, Advanced Practice Specialist, and Tracey Harvey, BS, National Program Director, Wellness Services, EnerG® by Aegis, Aegis Therapies.

Take a seat and boogie to the beatCammy Dennis & Jessica Pinkowski

Discover the power of music, dance and training “toys” in older-adult classes. Simple choreography, noodles and hula-hoops deliver a high-energy approach to fitness and fun. Seated exercises offer opportunities to improve strength and flexibility and rehearse for standing exercise progressions. Boomers will “boogie to the beat” as they engage in exercise to improve strength, function and balance.

You’ll be able to:

  • Develop a progression of exercises utilizing a rehearsal technique that takes participants from seated to standing to functional movement patterns.
  • Learn how to develop simple, low-impact choreography based on each song’s chorus, verse and bridge.
  • Incorporate simple, cost-effective tools (hula-hoops and noodles) to increase the training opportunity and fun factor.

Faculty: Cammy Dennis, BBA, CPT, Fitness Director, and Jessica Pinkowski, CPT, NPI-CPS, Group Fitness Supervisor, On Top of the World Communities, Inc.

Strength and stability EqualizersLibby Norris & Ruth Parliament

Expand options for strength and stability for individuals with a broad range of ability and mobility. Employ Lebert Equalizers (EQs) to assist with intensity and effectiveness. This session will use EQs for resistance and balance, with such exercises as lifts, rotations, sit-to-stand, “stick and move” drills and Barre. Options provided to modify for various equipment combinations.

You’ll be able to:

  • Employ the Equalizer to assist with intensity and effectiveness of chair-driven exercise classes. This tool can replace a walker or be used in lieu of a chair.
  • Engage in creating a class in and out of a chair with the use of this new piece of equipment—Equalizer.
  • Recall foundation movement patterns and compare for effectiveness and efficiency.

Faculty: Libby Norris, BA, Fitness Manager, City of Mississauga; and Ruth Parliament, BSc, MA, Faculty, Conestoga College.

Get budget approved for your next wellness programDavid Koelling

Two trends in senior living dining seem to be puzzles to solve for community teams struggling with how to manage or create successful outcomes. Discover the pros and cons of “all-day dining,” and gain basic guidelines for success. Also, learn about the benefits of local relationships to and how to incorporate products and suggestions for managing “local & fresh” without blowing the budget.”

You’ll be able to:

  • Consider best practices when offering all-day dining.
  • Identify what menu items to offer for a successful all-day dining program.
  • Explain how to stay within budget when using local food vendors.

Faculty: David Koelling, BA HRI, President, Strategic Dining Services.
TI | CEUs | Summit

Get budget approved for your next wellness programTed Teele

According to ICAA National Benchmarks, 90% of CEOs say providing lifestyle/wellness programming is important for growing their businesses. So why do leaders hesitate to invest in programming? Demonstrate the financial benefits of wellness investments to executives. Review ways to calculate the ROI of your next wellness initiative. Take home a full ROI calculator worksheet.

You’ll be able to:

  • Estimate additional revenue generated by longer lengths of stay.
  • Forecast cost savings by ensuring life-plan residents remain in lower levels of care longer.
  • Demonstrate the financial impact of occupancy growth.

Faculty: Ted Teele, BA, MB, CEO, Touchtown.
LM | CEUs | Summit

Harness arts & culture to create a vibrant wellness-focused lifestyleCasey Adams, John Cronin & Miguel Walker

After Masonic Communities Kentucky successfully completed an independent living project that elevated fitness, conversations with residents led to the arts and culture focus of a new project exploring the power of art to enhance health and well-being. Explore the spaces and programming that bring art and culture to the forefront to enhance residents’ daily lives.

You’ll be able to:

  • Plan for new amenity spaces in your community that focus on arts and culture.
  • Outline programming needed for a well-rounded arts and culture wellness program.
  • Plan for budgets and staff needed to support a successful arts and culture program.

Faculty: Casey Adams, BS, Vice President of Independent Living, Masonic Communities–Kentucky; John Cronin, BS, MArch, AIA, NCARB, Principal, AG Architecture; and Miguel Walker, BA, Lifestyle Supervisor of Meadow [Active Lifestyle Community], Masonic Communities–Kentucky.
P | CEUs | Summit

4:10 p.m.–5:30 p.m.

Chip Conley

At age 26, Chip Conley converted an inner-city motel into the second-largest boutique hotel brand in the United States: Joie de Vivre Hospitality. After leading the company for 24 years, he joined the young founders of Airbnb to help transform their start-up into the worldwide phenomenon it is today. The New York Times best-selling author found inspiration in that experience for his most recent book, Wisdom @ Work: The Making of a Modern Elder. At ICAA 2019, hear him share insights for the active-aging industry based on this book. You’ll leave with a free copy.

Faculty: Chip Conley, BA, MBA, PhD(hc), entrepreneur, thought leader and best-selling author.

5:45 p.m.–6:45 p.m.


Explore the ICAA Expo, a trade show for the active-aging industry. Check out new and innovative product/service offerings. Discover offerings to meet your specific needs and help you shape the future of wellness. You’ll also help raise funds for Alzheimer’s research. Participating exhibitors will donate $5 to the Alzheimer’s Association’s Longest Day® initiative for each person who stops at their booths to learn about their offerings. The goal is to raise USD$30,000 for The Longest Day at the ICAA Expo. Let’s make it happen!

Also enjoy a glass of wine as you tour the expo hall and meet new peers and reconnect with old friends? And take advantage of this opportunity to have Chip Conley sign your free copy of Wisdom@Work.

This schedule is subject to change.

The ICAA Executive Leadership Summit runs concurrently with the ICAA Conference and Trade Show. Summit registration includes a full-access pass to ICAA’s annual meeting.



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