ICAA Virtual Conference, Leadership Summit and Expo 2020
Aging well: the great disruptor
October 27 & 28 + November 5 & 6, 2020
“In the middle of difficulty lies opportunity.”
The ICAA Virtual Conference, Leadership Summit and Expo is not just a conference—it’s a call to action. This live learning experience is a must for any person or organization embracing opportunities associated with aging well.
Today, more than 100 million Americans desire to live a longer, better life. Four generations of adults 50 and over, science and the media are driving this significant societal shift. The arrival of COVID-19 only emphasizes how crucial it is to make that desire a reality.
In this time of global health challenges and uncertainty, how will you and your organization respond?
The International Council on Active Aging® will bring you together with pivotal thought-leaders on how to drive this shift—such as keynote presenter Ken Dychtwald, PhD, CEO of Age Wave—as well as leaders who are excelling in this time of disruption. These visionaries will explore how this shift will cause you to reimagine:
- the environments in which you invest
- the programs and services you provide
- the knowledge and skills your staff need to engage customers
You’ll also examine new approaches to marketing and the products needed to thrive in this “next normal,” inside and outside of your organization.