International Council on Active Aging

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Active Aging Week: September 20 - September 26, 2010

Last minute planning
Countdown to Active Aging week (PDF)

FREE campaign support materials and tools
2010 Host registration form (PDF)
2010 Fact sheet (PDF) New
Media advisory for host sites (Doc)

Planning guides
2010 Promote Active Aging Week through public officials (PDF) New
2010 Active Aging Week: kicking off the planning stage (PDF) New
Start the publicity machine for Active Aging Week (PDF)
2009 Set your goals for Active Aging Week (PDF)
2008 Plan for Active Aging Week
How to get the most out of your involvement in Active Aging Week
The value of partnerships for Active Aging Week (PDF)
Launch your planning cycle for Active Aging Week 2007 (PDF)
Develop your marketing plan for Active Aging Week (PDF)
How to solicit donations for Active Aging Week (PDF)
Active Aging Week: prepare your action plan (theme and 12-week plan) (PDF)
Overview of 2006 campaign and programs examples (PDF)
Overview of 2007 campaign and programs examples (PDF)
Overview of 2008 campaign and programs examples (PDF)
Overview of 2009 campaign and programs examples (PDF)
Guide to ICAA Active Aging Week professional resources (PDF)

Planning worksheets
Planning checklist for Active Aging Week host (Doc)
Active Aging Week marketing matrix (Doc)

Active Aging Week logos
2010 Active Aging Week logo hi-resolution (jpeg image)New
2010 Active Aging Week logo hi-resolution (tif image (LARGE FILE) New
2010 Active Aging Week logo hi-resolution (eps image) New
2010 Active Aging Week logo hi-resolution (PDF image) New
2010 Active Aging Week logo low-resolution (tif image) New
2010 Active Aging Week logo low resolution (jpeg image)New

Promotional materials
2010 Active Aging Week Posters 10 New posters
2010 version: Changing the Way We Age (Powerpoint presentation) New
Sample past press release (Doc)
2010 Customize Fact Sheet, general (Doc) New
2010 Customize Fact Sheet, donors and sponsors (Doc) New
2010 Calendar announcements (Doc)
2010 Host site press release (Doc) New
2010 Certificate of participation to give residents or members (PDF. Large file) New
2010 Certificate of participation for organization (PDF. Large file) New

Program profiles
Incentives reward participation during Active Aging Week (PDF)
Outdoor walks of Active Aging Week (PDF)
The Busy Bees of Active Aging Week (PDF)

Resources for activities
Brain Aerobics class stimulates the mind (PDF)
Client handout: 10 Exercises for the brain (PDF)
Client handout: Get active (PDF)
How to select an age-friendly personal trainer (PDF)
How to select an age-friendly fitness facility (PDF)

Walking theme
AARP’s 10-week walking program Coordinator’s Guide
Client handout: Check your walking pattern (PDF)
Client handout: Daily activity walking log (PDF)
Client handout: Step log (PDF)
Count the steps to motivate walking (PDF)
Transform walking into the highlight of each day (PDF)
Walking for fitness (PDF)
ICAA Walking website

Balance training for fall prevention theme
Ezy tai chi: A simpler practice for seniors (PDF)
Lesson plan for a balance class (PDF)
Strength and balance training: a program for older adults (PDF)

Rewards
The President's Challenge Awards program

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