The three Cs of successful programming by Bonnie Kaplan
At Senior Lifestyle Corporation (SLC), we have 26 senior living communities across the United States. While programming benefits our customers, it’s also a part of our company’s ongoing marketing efforts.
We work hard to develop and implement programs that attract new customers and positively impact our current residents. It’s particularly important for us to satisfy the three Cs in programming: find a Competitive edge, provide a benefit to our Customers and help our Company grow.
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