Fifty ways to grow your program by Terry Ferebee Eckmann
Want to persuade older adults to try your program? Unsure how to reach the 50-plus market without spending a lot of money? Try the ideas listed below to increase your business. They won’t cost you much, but they will bring people through your door. While these strategies are geared more towards health and fitness clubs, most will work for the range of facilities serving the mature market
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