Secrets of successful tennis programs for adults past 50 by Ron Woods, PhD, and Kathy Woods

You probably already know that tennis is fun to play, provides great physical exercise and challenges players mentally as they try to outwit opponents. In spite of the sport’s inherent attributes, much more is needed for a tennis program to succeed with adults past 50. To plan and implement a successful program, you have to understand this customer’s needs, have a grasp of the possible formats for play, and provide flexible offerings to attract and retain players of various skill levels or playing experience.