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How to keep your customers in a weak economy by Debra J. Schmidt

There is no such thing as business as usual during this economic downturn. When the economy is weak, you need to strengthen your customer service delivery. Now, more than ever, it’s essential to do everything possible to keep your customers from leaving. In order for companies to maintain stability, every employee needs to focus more time and energy on making customers happy. Customers’ budgets are shrinking. If you can help your customers through this tough time, you may be creating customers for life.

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