Health, wellness converging: a global cultural shift
This fascinating 54-page report describes 40 cultural shifts that are shaping the pandemic/post-pandemic world. It's worth reading for insights - culled from the expertise of more than 300 TBWA "cultural spotters" who leverage insights globally - that could directly and indirectly impact organizational planning and marketing going forward.
This is a benefit of membership. If you are not an ICAA member you will need to purchase a membership for access. To learn more here
