What's new: The business case for wellness programs in senior living.


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BLOOM: Optimizing resident wellness at Sunnyside

Sunnyside Communities has a long history of providing services and living environments that care for the whole person. In 2014, Wellness Director Annie Shaffer and her colleagues at the organization's Sunnyside Retirement Community in Harrisonburg, Virginia, launched the BLOOM (Bringing Life Optimizing Opportunities Mainstream) Initiative. They developed the initiative “not just to support and build on our mission, but also to create a person-centered approach that empowered residents to reflect on their personal wellness, understand it, and recognize how it could be nurtured in a way that is most meaningful to them.”

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