International Council on Active Aging
866.335.9777 
Join ICAA Now!
Whether you are an organization, or an individual professional, the ICAA has the right membership for you.
ICAA press releases
2012
- January 26, 2012, Strong message to media, marketers in World Economic Forum's Ground-breaking Book
- January 9, 2012, Partnership brings Age of Champions documentary to ICAA’s Changing the Way We Age® Campaign
2011
- December 19, 2011, ICAA Offers Older Adults 10 Tips to Become or Remain Healthy in 2012
- December 6, 2011, Marketers Honored for Ground-Breaking Positive Images of Active Aging
- December 5, 2011, Ignoring the 50+ market, businesses open the door for their competitors, expert warns
- December 3, 2011, Study: Boomers shifting priorities, redefining aging
- November 20, 2011,
Marketers committing business suicide by ignoring 50+ consumers, expert asserts
- October 31, 2011, Five initiatives recognized as ICAA’s 2011 Innovators
- October 31, 2011, ICAA announces recipient of its 2011 Innovative Solutions Award
- October 31, 2011, ICAA honors two organizations with its 2011 Green Award
- October 31, 2011, ICAA names recipients of its 2011 awards - BACKGROUNDER
- October 20, 2011, ICAA joins national Go4Life® campaign
- September 21, 2011, ICAA Champions launch across the USA, vow “Aging will never be the same!”
- September 10, 2011, ICAA's Active Aging Week is coming to a location near you
- September 6, 2011, Six tips to change the way you age right now
- August 30, 2011, “Anti-aging” products play on consumer fears, prompt negative reactions
- July 28, ICAA challenges marketers: "Do you have what it takes to reach the 50+ consumer?"
- June 22, 2011, ICAA’s communications guidelines show how to more effectively reach and portray people 50 years and older
- June 6, 2011, ICAA warns consumers to beware of “graywashing”
- May 23, 2011, ICAA’s Changing the Way We Age® Campaign invites organizations, individuals to help overturn ageist stereotypes
- April 25, 2011, ICAA announces theme for Active Aging Week
- April 20, 2011, “Rebranding Aging” Movement to Launch May 9 in Washington, D.C.
- March 8, 2011, Kathy Smith to become ICAA spokesperson, advisor
- February 21, 2011, Personal training poised for “transformation” by 50+ market: ICAA CEO
- January 17, 2011, ICAA names top 10 trends in active aging
- January 3, 2011, ICAA Checklist helps older adults find age-friendly personal fitness trainers
2010
- December 23, 2010, 10 Ways to extend a healthy life
- December 20, 2010, Marketing to Boomers: Media Part of the Problem, Key to the Solution
- December 5, 2010, American Council on Exercise expands partnership with ICAA
- November 29, 2010, ICAA Research: The 50+ population envisions their future lifestyle as active and involved
- November 24, 2010, Two wellness offerings honored with ICAA Innovative Solutions Award
- November 1, 2010, ICAA names winner of inaugural ICAA Green Award
- October 29, 2010, ICAA honors innovative active-aging programs and concepts
- October 5, 2010, Active-aging industry grows services for older adults
- October 1, 2010, 24 Hour Fitness proudly announces alignment with ICAA
- September 24, 2010, ICAA CEO to discuss healthy aging in upcoming European Commission workshop
- September 17, 2010, ICAA and APTA SECTION launch partnership in conjunction with Active Aging Week
- August 31, 2010, Active Aging Week hosts roll out good times for older adults
- August 23, 2010 ICAA founder receives lifetime achievement award from Can-Fit-Pro
- July 28, 2010, ICAA leader to provide input at global roundtable on longevity
- June 29, 2010, World Economic Forum invites ICAA’s CEO to participate in global network for third year
- May 3, 2010, New metrics to define value of wellness in retirement communities
- April 1, 2010, ICAA-TV makes its debut
- March 12, 2010, ICAA launches in the United Kingdom with active-aging event
- February 8, 2010, ICAA names the winners of its 2009 Innovators Awards
- January 18,2010, ICAA to power Facilities and Services Locator for AARP
2009
- October 27, 2009 ICAA and supporters send an open letter to President Barack Obama and key pocilymakers
- September 28, 2009 Active-aging industry leaders pinpoint key to older adults’ healthy living
- September 17, 2009 ICAA to launch new GREEN Plan and expanded wellness model
- August 24, 2009 ICAA chooses Patrick Hald to focus on business development
- August 18, 2009 Older adults wisely invest their time during Active Aging Week
- July 28, 2009 ICAA expands its Advisory Board, appointing 17 new experts
- June 25, 2009 ICAA leader invited to participate in global network for second year
- June 17,2009 ICAA survey: lifestyle programs for older adults are growing
- June 4, 2009 ICAA announces messages and dates for Active Aging Week 2009
- April 30, 2009, British Columbia invites ICAA to advise on healthy aging initiatives
- January 7th, 2009, ICAA 2020 will shape the future of the active-aging industry
- January 6th, 2009 ICAA launches networking site for active-aging professionals
- January 2, 2009 Checklist helps older adults selects age-friendly fitness facilities
2008
- December 15th, 2008 ICAA CEO to speak at healing gardens seminar
- October 25, 2008, ICAA recognizes eight programs and products with Innovators Awards
- September 29, 2008, ICAA offers eight tips to solve America’s energy crisis
- September 2, 2008, Across the nations, communities reveal plans for Active Aging Week
- August 25, 2008, World Economic Forum invites ICAA leader to join global network
- June 17, 2008, ICAA announces dates and key messages for Active Aging Week 2008
- May 8, 2008, ICAA and AOTA form educational partnership
- March 26, 2008, ICAA encourages older adults to take part in National Challenge
- March 18, 2008, Healthy feet help older adults stay active for health and wealth
- January 31, 2008, Older Adults Will Discover Heart Health Is a Matter of Choice
- January 8, 2008, 8 Trends that will define active aging in 2008
2007
- December 12, 2007: ICAA offers tips on how older adults can become more active in 2008
- December 3, 2007: ICAA reveals its active aging innovators for 2007
- September 23, 2007: ICAA partners with online personal training program for Older Adults
- August 23, 2007: Active Aging Week caps September with opportunities for older adults
- July 13, 2007: ICAA and the Arthritis Foundation to join forces for Active Aging Week
- June 27, 2007:ICAA announces key to health and wellness: Choose an active life
- June 18, 2007: EPA Initiative Recognizes Community Development and Active Aging
- April 25, 2007: ICAA leader to educate Canadian government about active aging
- March 20, 2007: Expert in active aging to advise 2010 Olympic planners
- January 22, 2007: Older adults can lower risk of heart disease
2006
- December 18, 2006: 10 ways to achieve a healthy, happy new year
- November 3, 2006: 4th annual ICAA awards honor creativity and excellence in active aging
- September 26th, 2006: ICAA helps EPA launch initiative to recognize community planning
- September 25, 2006: ICAA Will Work to Deploy Philips HeartStart Defibrillators
- September 12, 2006: AARP to promote ICAA'S Active Aging Week to its members
- August 30th, 2006: NFPA and ICAA partner on Active Aging Week, Sept. 25-Oct. 1
- August 29th, 2006: It's never too late! is message of Active Aging Week
- August 17th, 2006: NATA supports goals of Active Aging Week
- August 7th, 2006: Baby boomers make physical activity and recreation an opportunity
- April 3, 2006: Preventive foot health keeps Boomers more active
- February 22, 2006: New research: physical activity rising in importance for Baby Boomers
- January 26, 2006: Active aging industry growth projected in most segments
- January 2, 2006: Age-friendly fitness centers and wellness programs attract older adults
2005
- December 29, 2005: New "Welcome Back to Fitness" web site targets baby boomers
- October 14, 2005: ICAA names recipients of its 2005 Industry Innovators Awards
- October 7, 2005: Partnership provide new sources for preventive foot care
- October 4, 2005: ICAA report: Motivation and reward systems that encourage activity
- August 8, 2005: ICAA names TLC by Leisure Care as its official travel partner
- July 29, 2005: ICAA teams up with AoA's You Can Celebration during Active Aging Week
- July 8, 2005 Experts in healthy aging initiatives to advise ICAA
- July 8, 2005: ICAA and the SilverSneakers® fitness program partner to promote fitness
- June 28, 2005: ICAA contributes Vision Paper to White House Conference on Aging
- May 23, 2005: ICAA announces Age-Friendly Personal Trainer Checklist
- March 17, 2005: American Academy of Family Physicians and ICAA partner
- March 10, 2005: National action plan launched to reduce the risk of falls-related injuries
- February 8, 2005: Organizations unite for National Fibromyalgia Association campaign
- January 18, 2005: Expert releases top issues to watch in 2005
- January 1, 2005: Experts offer tips on how older adults can become active in 2005
- January 1, 2005: New checklist helps older adults selects age-friendly fitness facilities
Copyright 2001-2012 © ICAA Services Inc. All rights reserved.
